10 Tips for Creating Awesome Website Content That Drives Traffic
6. Apply the inverted pyramid method
01. Get to know your audience
02. Provide value
03. Optimize your content
04. Sprinkle in website links
05. Keep it short and simple
06. Apply the inverted pyramid method
07. Avoid using jargon
08. Vary your word choices
09. Use calls-to-action
To get started, check out this guide to writing CTAs that work.